What we do

It’s harder than ever before to know who, or what, to trust. Am I interacting with an AI or a human? Was that email really from my bank? Is this result fair? That’s compounded by experiences that are easy to use, but hard to understand.

We help our clients get ahead of the technology and regulatory trends, to develop and design solutions that meet organisational priorities and win adoption at scale.

Our services

Trust capability building

We help you build a shared understanding, language and measurements of trustworthiness, and internal capabilities for scaling it to create new value. This can look like design patterns, baselining metrics and working on real products with your teams.

Research in complex spaces

We use formative and evaluative design research to understand how users and wider stakeholders make trust decisions. We research with prototypes that help to challenge our assumptions and find unexplored opportunities.

A person holding a smartphone in their hands, looking at another person. Both individuals are seated at a table, and a camera is positioned to record the smartphone's screen. This setup is part of a user research session.

Inspire adoption of new ideas and technology

Win better adoption by clarifying, describing and designing new technologies, software and ideas so they can be trusted. Bring new or existing technologies to new sectors, responsibly and at scale.

Translate policy into product

We help product teams redesign services in new or complex policy areas, and we help policy teams understand how to make effective technology policy that product teams can adopt.

We bridge the world between policy and product, exposing what good looks like, and helping translate between the disciplines. This helps organisations act faster, be more accountable and launch products that are suitable for the world today.

Make trustworthy products and services

Design and deliver trustworthy experiences for data-enabled products and services. We specialise in ambitious products and services that use data, automation, and have high stakes implications for people and society.

A photograph of a prototype shown on two mobile phone screens sat side by side by side. On the first mobile is an alert from Autoswap that the mobile phone network has changed. On the second mobile you can see a timeline of any switches that have been made over time.

Identify hype free digital strategies

We combine your needs, with your users’ expectations and regulatory requirements to help you see around corners. We align your vision to the complexity ahead, and create bold strategies that enable you to build better futures. Futures that we want.

Photograph of an orange and green A4 sized report with the title “Characteristics of trusted system”, sat on a beige background.

Find us on these Public sector frameworks

  • Digital Outcomes 6 (RM1043.8)
  • G-Cloud 13
  • The Artificial Intelligence Dynamic Purchasing System (DPS) (RM6200)
  • Low Value Purchasing System (LVPS) (RM6237)

Get in touch

Looking to reduce risk in a product? Have an idea you want to realise?

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